Adelaide Research & Scholarship
Please use this identifier to cite or link to this item:
https://hdl.handle.net/2440/65216
| Type: | Conference paper |
| Title: | Having a great vacation and blaming the wines: an attribution theory perspective on consumer attachments to regional brands |
| Author: | Stockl, A. Brouard, J. Cavicchi, A. Faraoni, M. Larreina, M. Lecat, B. Olson, J. Rodriguez-Santos, C. Santini, C. Crouch, R. Wilson, D. Orth, U. |
| Citation: | Proceedings of Academy of marketing science 2010 annual conference, 2010: pp.1-21 |
| Publisher: | Journal of the Acaemy of Marketing Science |
| Publisher Place: | USA |
| Issue Date: | 2010 |
| Conference Name: | Academy of Marketing Science Annual Conference (2010 : Portland, Oregon) |
| Statement of Responsibility: | Ulrich R. Orth, Albert Stöckl, Joëlle Brouard, Alessio Cavicchi, Monica Faraoni, Mikel Larreina, Benoît Lecat, Janeen Olson, Carmen Rodriguez-Santos, Cristina Santini, Roberta Veale and Damien Wilson |
| Rights: | Copyright status unknown |
| Description (link): | http://www.ams-web.org/cde.cfm?event=256278 |
| Appears in Collections: | Aurora harvest 5 Business School publications |
Files in This Item:
There are no files associated with this item.
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.