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Type: Journal article
Title: Organisational capabilities for customer participation in health care service innovation
Author: Sharma, S.
Conduit, J.
Rao Hill, S.
Citation: Australasian Marketing Journal, 2014; 22(3):179-188
Publisher: Elsevier
Issue Date: 2014
ISSN: 1441-3582
Statement of
Shikha Sharma, Jodie Conduit, Sally Rao Hill
Abstract: Abstract not available
Keywords: Health care; innovation; organisational capabilities; customer participation; co-creation
Rights: © 2014 Australian and New Zealand Marketing Academy. Published by Elsevier Ltd. All rights reserved.
RMID: 0030018520
DOI: 10.1016/j.ausmj.2014.08.002
Appears in Collections:Business School publications

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