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Type: Journal article
Title: How green management influences product innovation in China: the role of institutional benefits
Author: Shu, C.
Zhou, K.Z.
Xiao, Y.
Gao, S.
Citation: Journal of Business Ethics, 2016; 133(3):471-485
Publisher: Springer
Issue Date: 2016
ISSN: 0167-4544
Statement of
Chengli Shu, Kevin Z. Zhou, Yazhen Xiao, Shanxing Gao
Abstract: Does being green facilitate product innovation? This study examines whether green management in firms operating in China fosters radical product innovation to a greater extent than it does incremental product innovation and investigates the underlying institutional mechanisms involved in the relationship between green management and product innovation. The findings show that green management is more likely to lead to radical product innovation than to incremental product innovation. Moreover, government support as a formal institutional benefit more strongly mediates the effect of green management on radical product innovation than its effect on incremental product innovation; whereas social legitimacy as an informal institutional benefit more strongly mediates the effect of green management on incremental product innovation than its effect on radical product innovation. These findings provide important implications for explaining how firms employ green management to facilitate product innovation.
Keywords: Green management; radical product innovation; incremental product innovation; government support; social legitimacy
Rights: © Springer Science+Business Media Dordrecht 2014
DOI: 10.1007/s10551-014-2401-7
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Appears in Collections:Aurora harvest 8
Entrepreneurship, Commercialisation, and Innovation Centre publications

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