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Type: Journal article
Title: The influence of perceived cultural differences on marketing managers' strategic decision making: An exploratory study
Author: Quester, P.
Citation: Asia Pacific Journal of Marketing and Logistics, 2002; 1(2):47-62
Publisher: MCB University Press
Issue Date: 2002
ISSN: 1355-5855
Appears in Collections:Aurora harvest 7
Business School publications

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