Please use this identifier to cite or link to this item: https://hdl.handle.net/2440/1306
Type: Journal article
Title: Marketing performance of international joint ventures: An empirical investigation
Author: Julian, Craig C.
Ramaseshan, B.
Citation: Journal of Global Business Research, 2004; 1(1):84-93
Publisher: Academy for Global Business Advancement
Issue Date: 2004
ISSN: 1549-909X
Appears in Collections:Business School publications

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