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dc.contributor.authorGoodman, S.en
dc.identifier.citationYour employer brand - Attract / engage / retain, 2006en
dc.description1st ed.en
dc.titleThe role of employer branding in organisational strategyen
dc.typeBook chapteren
dc.provenanceEmployer branding - Improving the organisation’s competitive position The resource based view of strategy Four conditions for organisational success (i) Heterogenous organisation (ii) Capabilities must be rare and have value (iii) Capabilities must be hard to replicate (iv) Capabilities must not be easily traded Planning and control structures Emergent self organisationen
dc.identifier.orcidGoodman, S. [0000-0002-6566-2633]en
Appears in Collections:Aurora harvest 6
Business School publications

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