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https://hdl.handle.net/2440/42112
Type: | Conference paper |
Title: | Enhancing Indonesian democracy: some methods for putting broadcasters more closely in touch with their audiences |
Author: | List, Dennis H. |
Citation: | Radio in the World : Papers from the 2005 Melbourne Radio Conference, 11-14 June, 2005 / Healy, Sianan; Berryman, Bruce; Goodman, David (eds.): pp.103-114 |
Publisher: | RMIT Publishing |
Issue Date: | 2005 |
ISBN: | 1921166126 |
Conference Name: | Melbourne Radio Conference (2005 : Melbourne, Australia) |
Organisation: | Entrepreneurship, Commercialisation and Innovation Centre |
Abstract: | This paper discusses the development of two new methods of qualitative research, developed particularly for use by broadcasters to study their own audiences, without the use of external researchers acting as intermediaries. A consensus group (usually carried out in a set of three) is similar to a focus group, but does not require interpretation by experts. The co-discovery conference, derived from Emery’s search conference, is an environment for sharing tacit knowledge directly between broadcasters and audiences. |
Appears in Collections: | Entrepreneurship, Commercialisation, and Innovation Centre publications |
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