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Type: Conference paper
Title: Five Year Longitudinal Study of Australian Winery Websites
Author: Davidson, R.
Citation: Proceedings of the 13th Asia Pacific Management Conference, Melbourne, 18-20 November, 2007, pp.1429-1437
Publisher: Monash University
Publisher Place: Melbourne
Issue Date: 2007
Conference Name: Asia Pacific Management Conference (13th : 2007 : Melbourne, Victoria)
Statement of
Robyn Davidson
Abstract: This paper presents the results of a five year longitudinal study of Australian winery websites. The research sets out to determine if Australian winery websites have matured and increased in content and functionality since 2003. Data has been collected over the 2003 to 2007 period and analysed to determine if Australian winery websites are providing more to satisfy customer requirements. The results indicate that overall more customer requirements are being met; however, Australian winery websites still have some way to go before customers will be fully satisfied
Keywords: Website Evaluation
Electronic Service Quality
Australian Winery Websites
Description: PDF attached with permission from author
Appears in Collections:Aurora harvest 5
Business School publications

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