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Type: Conference paper
Title: A marketing activity framework for the new economy
Author: Goodman, S.
Citation: British Academy of Management Conference 2003
Publisher: BAM
Publisher Place: Harrogate
Issue Date: 2003
Conference Name: British Academy of Management Conference (2003 : Harrogate, U.K.)
Rights: Copyright status unknown
Appears in Collections:Aurora harvest 5
Business School publications

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