Adelaide Research & Scholarship
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https://hdl.handle.net/2440/69564
| Type: | Conference paper |
| Title: | Semiotic associations in creative advertising design: An experimental study |
| Author: | Cheung, M. |
| Citation: | Proceedings of the 94th Annual Convention of the National Communication Association (NCA), 2008 |
| Issue Date: | 2008 |
| Conference Name: | Annual Convention of the National Communication Association (94th : 2008 : San Diego, USA) |
| Rights: | Copyright status unknown |
| Appears in Collections: | Aurora harvest Media Studies publications |
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