Please use this identifier to cite or link to this item: http://hdl.handle.net/2440/71310
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Type: Conference paper
Title: Social semiotic analysis of the design space of augmented reality
Author: Cameron, B.
Sandor, C.
Mickan, P.
Citation: Proceedings of 2011 IEEE International Symposium on Mixed and Augmented Reality - Arts, Media, and Humanities (ISMAR-AMH), held in Basel, Switzerland, 26-29 October, 2011: pp.105-106
Publisher: IEEE
Publisher Place: USA
Issue Date: 2011
ISBN: 9781467300575
Conference Name: IEEE International Symposium on Mixed and Augmented Reality - Arts, Media, and Humanities (ISMAR-AMH) (2011 : Basel, Switzerland)
Statement of
Responsibility: 
Brad Cameron, Christian Sandor and Peter Mickan
Abstract: Text is one of the multimodal components used in many augmented reality (AR) applications. Fulfilling the design goals of an application depends, to a large extent, on the successful design of these components. This paper examines the role of text in AR user interfaces from a social semiotic and linguistic perspective. Since analysis of the text in AR applications has mostly focused on aspects such as legibility, placement, occlusion-related issues and exploration of methods to overcome other visual challenges, we suggest that such a social semiotic and linguistic analysis of the textual content can provide insights into user interface and application design for AR researchers and developers. Our analysis suggests that the role of text in AR can differ, and depends, at least in part, on the type of text-image interaction of which it is a part.
Keywords: Augmented reality; social semiotics; multimodality; user interface design
Rights: © 2011 IEEE
RMID: 0020117714
DOI: 10.1109/ISMAR-AMH.2011.6093666
Appears in Collections:Linguistics publications

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