An empirical analysis of the IC Navigator approach in practice - a case study of five manufacturing firms

Abstract

The literature surrounding Intellectual Capital (IC) theory has grown substantially over the last 10 years with new models, frameworks and approaches introduced for how to manage IC. Yet, the practical implication of deploying IC methods in an organisation and its impact on a firm's business model innovation and decision-making process is relatively unexplored. This paper will review one tool, the IC Navigator approach and its effectiveness as a tool for resource deployment analysis and its impact on a firm's future value creation activities. The paper reports on research that involved five manufacturing firms who participated in an action learning workshop series and particularly the workshop dedicated to using the IC Navigator approach. The usefulness of this model as a tool to reconfiguring a firm's resources, as perceived by the five firms, is examined and findings are presented.