Cheung, M.2012-02-232012-02-232008Proceedings of The 58th Annual Conference of the International Communication Association, held in Monreal, Canada, 2008http://hdl.handle.net/2440/69589enCopyright status unknownThe metaphor of 'Bread is Life': A semiotic analysis of visual representation in creative advertisement designConference paper00300009342012021519302364940