Lee, R.Corsi, A.M.Cohen, J.Lockshin, L.2025-12-182025-12-182015Wine and Viticulture Journal, 2015; 30(6):64-651838-6547https://hdl.handle.net/11541.2/135866The following article is based on a recent Wine Communicators of Australia webinar in which Richard Lee described how targeting Chinese tourists while they were in Australia could help them become long-term buyers and advocates of our wines once they return home.enCopyright 2015 Winetitles MediaChinese touristsAustralian wine exportJournal article