Shu, C.Jin, J.Zhou, K.2018-05-072018-05-072017Journal of International Marketing, 2017; 25(3):42-601069-031X1547-7215http://hdl.handle.net/2440/111872The article discusses a study which examined how the efficacy of partner coopetition is conditional on international joint venture (IJV) characteristics and environmental factors by analyzing 194 IJV in China. Topics covered include how coopetition fosters IJV performance under conditions such as high foreign equity share, conditions wherein coopetition hinders IJV performance, and insights for managing partner coopetition in IJV.en© 2017, American Marketing AssociationCoopetition; cooperation; competition; contingent view; international joint venturesJournal article003007660410.1509/jim.16.0075371810