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Results 181-190 of 190 (Search time: 0.005 seconds).
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Issue Date
Title
Author(s)
2009
Management of networks involving Technology Transfer from public to private sector: a conceptual framework
Rampersad, G.
;
Quester, P.
;
Troshani, I.
2009
Developing and evaluating scales to assess innovation networks
Rampersad, G.
;
Quester, P.
;
Troshani, I.
2006
The effect of a university's market orientation on the industry partner's relationship perception and satisfaction
Plewa, C.
;
Quester, P.
2006
Satisfaction with university-industry relationships: the impact of commitment, trust and championship
Plewa, C.
;
Quester, P.
2006
Organisational culture differences and market orientation: an exploratory study of barriers to university-industry relationships
Plewa, C.
;
Quester, P.
;
Baaken, T.
1998
Sports sponsorship management: a multinational comparative study
Quester, P.
;
Farrelly, F.
;
Burton, R.
1997
Awareness as a measure of sponsorship effectiveness: the Adelaide Formula One Grand Prix and evidence of incidental ambush effects
Quester, P.
2007
Birds of a feather flock together ... definition, role and measure of congruence: An application to sponsorship
Fleck, N.
;
Quester, P.
2004
Who's afraid of that ad? Applying segmentation to the protection motivation model
Arthur, D.
;
Quester, P.
1996
A study of accredited and unaccredited Australian advertising agencies
Quester, P.
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Author
27
Plewa, C.
25
Farrelly, F.
11
Crouch, R.
11
Karunaratna, A.
10
Pappu, R.
9
Lu, V.
9
Medlin, C.
8
Aurifeille, J.
8
Bal, C.
8
Chen, S.
.
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Subject
10
Australia
7
Sponsorship
6
sponsorship
4
Advertising
4
Consumer behaviour
4
Market orientation
4
market orientation
4
Trust
3
Commitment
3
communication
.
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Date issued
31
2010 - 2018
130
2000 - 2009
29
1996 - 1999