1. Adelaide Research & Scholarship

Search


Current filters:
Start a new search
Add filters:

Use filters to refine the search results.

 | 
Results 21-30 of 190 (Search time: 0.004 seconds).
Item hits:
PreviewIssue DateTitleAuthor(s)
1998Consumer Behaviour: Implications for Marketing StrategyNeal, C.; Quester, P.; Hawkins, D.
2005Examining international alliances through sponsorshipFarrelly, F.; Quester, P.; Amis, J.; Cornwell, T.
2011Co-branding: when mixing images and metaphors can deliver better resultsQuester, P.; Uncles, M.
2010Decomposing country of origin for services: a conceptual modelCrouch, R.; Quester, P.; ANZMAC (2010 : Christchurch : New Zealand)
2008Exploring consumer fanaticism: Extraordinary devotion in the consumption contextChung, E.; Beverland, M.; Farrelly, F.; Quester, P.; Lee, A.Y.; Soman, D.
2007Influence of cognition on product component country of origin evaluationKarunaratna, A.; Quester, P.
2007Service export performances: The role of governanceLu, V.; Quester, P.; Medlin, C.; Thyne, D.; Deans, D.; Australian & New Zealand Marketing Academy Conference (2007 : University of Otago, Dunedin, NZ)
2008Les reactions d'une communite de marques face a l'evolution de cette marque: une etude exploratoire du Club MedFleck, N.; Quester, P.; International Congress Marketing Trends (7th : 2008 : Venice, Italy)
2008An exploratory model of consumer fanaticism: the processes leading to high-end loyaltyChung, E.; Beverland, M.; Farrelly, F.; Quester, P.; Australia and New Zealand Marketing Academy Conference (2008 : Sydney, N.S.W)
2005Exploring consumer fanaticism: A fresh perspective on the concept of loyaltyChung, E.; Farrelly, F.; Beverland, M.; Quester, P.; Purchase, S.; Australia and New Zealand Marketing Academy Conference (2005 : Fremantle, W.A.)

Discover