Please use this identifier to cite or link to this item:
Type: Book chapter
Title: Consumer segmentation for globalising firms
Author: Aurifeille, J.
Medlin, C.
Gil-Lafuente, J.
Citation: Globalization and Partnerships: Features of Business Alliances and International Cooperation, 2007 / Aurifeille, J., Svizzero, S., Tisdell, C. (ed./s), pp.193-201
Publisher: Nova Science Publishers
Publisher Place: New York, USA
Issue Date: 2007
ISBN: 1600216366
Statement of
Jacques-Marie Aurifeille, Christopher John Medlin and Jaime Gil-Lafuente
RMID: 0020076961
Description (link):
Appears in Collections:Business School publications

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