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Type: Conference paper
Title: A Choice Experiment Model For Beef Attributes: What Consumer Preferences Tell Us
Author: Loureiro, M.
Umberger, W.
Citation: 2004 American Agricultural Economics Association Annual Meetings: www1-www29
Publisher: American Agricultural Economics Association
Publisher Place: USA
Issue Date: 2004
Series/Report no.: Long Paper ; 118999
Conference Name: American Agricultural Economics Association Annual Meeting (2004 : Denver, Colorado)
Statement of
Maria L. Loureiro and Wendy J. Umberger
Abstract: This paper reports the main findings obtained from a U.S. consumer choice experiment regarding perceptions of food safety and meat attributes, and to the extent to which these attitudes translate into willingness-to-pay (WTP) for labeled ribeye steaks. The results indicate that USDA food safety inspection labels, labels indicating that the steak is tender, or the ability to trace back the animal to the farm are more important to consumers than country of origin labeling.
Keywords: Choice modeling
Food safety
Stated preferences
Rights: Copyright © 2004 by Maria L. Loureiro and Wendy J. Umberger.
Description (link):
Appears in Collections:Agriculture, Food and Wine publications
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