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Please use this identifier to cite or link to this item: https://hdl.handle.net/2440/95456
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dc.contributor.authorBrodie, R.J.-
dc.contributor.authorStorbacka, K.-
dc.date.issued2014-
dc.identifier.citationMarketing Theory: an international review, 2014; 14(3):231-237-
dc.identifier.issn1470-5931-
dc.identifier.issn1741-301X-
dc.identifier.urihttp://hdl.handle.net/2440/95456-
dc.description.statementofresponsibilityRoderick J. Brodie and Kaj Storbacka-
dc.language.isoen-
dc.publisherSage-
dc.rights© The Author(s) 2014-
dc.source.urihttp://dx.doi.org/10.1177/1470593114534338-
dc.titleCollaborative theorising about markets and marketing and service-dominant logic-
dc.typeJournal article-
dc.identifier.doi10.1177/1470593114534338-
pubs.publication-statusPublished-
Appears in Collections:Aurora harvest 3
Business School publications

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