A dyadic research program: the interaction possibility space model

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dc.contributor.authorMedlin, C.
dc.date.issued2003
dc.description© 2003 by The Haworth Press, Inc.
dc.description.abstractDifferent forms of interaction between firms are at the heart of a relationship and network perspective of business-to-business markets. This paper presents a dyadic research program based upon an Interaction Possibility Space, defined by the interactions between firms using potentially different coordination modes. That firms may have different perspectives of their preferred coordination mode opens two areas of research. First, how does interaction proceed when both parties have similar views of coordination modes? Second, how does interaction proceed when parties have dissimilar views of their coordination modes? Such research necessarily requires dyadic studies and furthermore, for quantitative research, requires the development of clusterwise regression methodologies capable of examining dyadic data.
dc.identifier.citationJournal of Business-to-Business Marketing, 2003; 10(3):63-80
dc.identifier.doi10.1300/J033v10n03_03
dc.identifier.issn1051-712X
dc.identifier.issn1547-0628
dc.identifier.orcidMedlin, C. [0000-0003-0567-2538]
dc.identifier.urihttp://hdl.handle.net/2440/1229
dc.language.isoen
dc.publisherHaworth Press, Inc.
dc.source.urihttps://doi.org/10.1300/j033v10n03_03
dc.titleA dyadic research program: the interaction possibility space model
dc.typeJournal article
pubs.publication-statusPublished

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