Consumer Behaviour: Implications for Marketing Strategy

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dc.contributor.authorNeal, C.en
dc.contributor.authorQuester, P.en
dc.contributor.authorHawkins, D.en
dc.date.issued1998en
dc.identifier.isbn0074705903en
dc.identifier.orcidQuester, P. [0000-0001-6872-6973]en
dc.identifier.urihttp://hdl.handle.net/2440/31733
dc.language.isoenen
dc.publisherMacGraw-Hill Publishersen
dc.titleConsumer Behaviour: Implications for Marketing Strategyen
dc.typeBooken
pubs.publication-statusPublisheden

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