Understanding consumer preferences for Australian sparkling wine vs. French champagne
Files
(Published Version)
Date
2016
Authors
Culbert, J.
Verdonk, N.
Ristic, R.
Olarte Mantilla, S.
Lane, M.
Pearce, K.
Cozzolino, D.
Wilkinson, K.
Editors
Advisors
Journal Title
Journal ISSN
Volume Title
Type:
Journal article
Citation
Beverages, 2016; 2(3):19-1-19-12
Statement of Responsibility
Julie Culbert, Naomi Verdonk, Renata Ristic, Sandra Olarte Mantilla, Melissa Lane, Karma Pearce, Daniel Cozzolino and Kerry Wilkinson
Conference Name
Abstract
Sparkling wine represents a small but significant proportion of the Australian wine industry’s total production. Yet, Australia remains a significant importer of French Champagne. This study investigated consumer preferences for Australian sparkling wine vs. French Champagne and any compositional and/or sensorial bases for these preferences. A range of French and Australian sparkling wines were analyzed by MIR spectroscopy to determine if sparkling wines could be differentiated according to country of origin. A subset of wines, comprising two French Champagnes, a French sparkling wine and three Australian sparkling wines, were selected for (i) descriptive analysis to characterize their sensory profiles and (ii) acceptance tests to determine consumer liking (n = 95 Australian wine consumers). Significant differences were observed between liking scores; on average, the $70 French Champagne was liked least and the $12 Australian sparkling wine liked most, but segmentation (based on individual liking scores) identified clusters comprising consumers with distinct wine preferences. Interestingly, when consumers were shown wine bottle labels, they considered French wines to be more expensive than Australian wines, demonstrating a clear country of origin influence.
School/Discipline
Dissertation Note
Provenance
Description
Access Status
Rights
© 2016 by the authors; licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC-BY) license (http://creativecommons.org/licenses/by/4.0/).