Country of origin effects on consumers' perception, Thailand
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(Published version)
Date
2009
Authors
Choomchaiyo, Netpreeya
Editors
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Journal Title
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Type:
thesis
Citation
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Abstract
This portfolio comprises three research papers on the effect of country of origin (COO) on consumer behavior in Thailand.
School/Discipline
UniSA Business School
Dissertation Note
Thesis (DBusinessAdministration)--University of South Australia, 2009.
Provenance
Copyright 2009 the author. This item has been reproduced by the University of South Australia here in good faith. Attempts to contact original copyright owner(s) are ongoing. We would be pleased to hear from copyright owner(s).
Description
ix, 141 leaves
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506 0#$fstar $2Unrestricted online access