A test of the intention-behaviour relationship
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(Published version)
Date
2007
Authors
Holdershaw, J.
Gendall, P.
Wright, M.
Editors
Thyne, T.
M., M.
M., M.
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Conference paper
Citation
ANZMAC, Australian and New Zealand Marketing Academy : Conference 2007 : abstracts and programme : 3Rs - reputation, responsibility, relevance, 2007 / Thyne, T., M., M. (ed./s)
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ANZMAC 2007 Conference (3 Dec 2007 : Dunedin, University of Otago, New Zealand)
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