The importance of investigating the existence of age cohort groups in wine marketing

Date

2003

Authors

Wilson, D.M.
Rungie, C.M.

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Conference paper

Citation

Celebration of Ehrenberg and Bass : Marketing Discoveries, Knowledge and Contribution, 2003

Statement of Responsibility

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ANZMAC 2003 (1 Dec 2003 - 3 Dec 2003 : Adelaide)

Abstract

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Copyright status unknown

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