Academic Marketers: Are They Practising What They Preach?
Date
1999
Authors
Hall, J.
Winchester, M.K.
Editors
Cadeaux, J.
Uncles, M.
Uncles, M.
Advisors
Journal Title
Journal ISSN
Volume Title
Type:
Conference paper
Citation
Australian & New Zealand Marketing Academy Conference, 1999 / Cadeaux, J., Uncles, M. (ed./s)