Defining Authenticity: An Ethnographic Study of Australian Hip Hop

dc.contributor.author	Arthur, D.
dc.contributor.author	Quester, P.
dc.contributor.conference	ACR Conference-Borderless Consumption : Sydney, Australia)
dc.date.issued	2006
dc.description	Special session abstract
dc.description.abstract	Hip Hop scholars believe non-American forms of Hip Hop dilute the authenticity of a quintessential American culture. This ethnography of Australian Hip Hop identifies a number of forms of authenticity and authenticating practices. The predominantly ‘white’ sub-culture associates authenticity with being true to oneself. As a result, adopting brands associated with US Hip Hop reflects inauthenticity. However, American brands co-opted by US Hip Hoppers (but not associated directly with American Hip Hop per se) such as Ralph Lauren do convey authenticity within Australia if they reflect the self. Authenticity involves tension between self, local and global images.
dc.description.statementofresponsibility	Damien Arthur and Pascale Quester
dc.identifier.citation	Asia-Pacific Advances in Consumer Research Volume 7 / M.C. Lees, T. Davis and G. Gregory (eds.), pp. 112-113
dc.identifier.orcid	Quester, P. [0000-0001-6872-6973]
dc.identifier.uri	http://hdl.handle.net/2440/45426
dc.language.iso	en
dc.publisher	Association for Consumer Research
dc.rights	© Association for Consumer Research
dc.title	Defining Authenticity: An Ethnographic Study of Australian Hip Hop
dc.type	Conference paper
pubs.publication-status	Published

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