Measuring electronic service quality gaps in the Australian wine industry
dc.contributor.author | Davidson, R. | |
dc.contributor.conference | CollECTeR Europe (2005 : Furtwangen, Germany) | |
dc.date.issued | 2005 | |
dc.description | PDF attached with permission from author | |
dc.description.abstract | It has been proposed that the elimination of electronic-service quality (e-SQ) gaps holds the key to a better website experience when dealing with organizations on-line. In turn, this leads to increased perceived e-SQ, perceived value, and importantly purchases and repurchases. In this paper a method of measuring e-SQ gaps is proposed. Regression and coefficient analysis are used to analyse data collected from the relevant entities to first determine the existence of e-SQ gaps and then to measure the size of the gaps. This innovative way of measuring e-SQ gaps was tested on a study of Australian wineries and found to be effective. | |
dc.description.statementofresponsibility | Robyn A Davidson | |
dc.identifier.citation | CollECTeR Europe 2005, 12-13 June, 2005, 9p. | |
dc.identifier.orcid | Davidson, R. [0000-0001-7371-1274] | |
dc.identifier.uri | http://hdl.handle.net/2440/55526 | |
dc.language.iso | en | |
dc.publisher | Collecter | |
dc.publisher.place | Online | |
dc.source.uri | http://www.collecter.org/ | |
dc.subject | Electronic service quality | |
dc.subject | e-SQ | |
dc.subject | wine industry | |
dc.subject | customer satisfaction | |
dc.subject | gap analysis | |
dc.subject | gap measurement | |
dc.title | Measuring electronic service quality gaps in the Australian wine industry | |
dc.type | Conference paper | |
pubs.publication-status | Published |
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