NGO activism via websites
Date
2006
Authors
Tilt, C.
Tilling, M.
Davidson, R.
Editors
Advisors
Journal Title
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Type:
Conference paper
Citation
Proceedings of the 5th Australasian Centre for Social and Environmental Accounting Research Conference, 22-24 November, 2006
Statement of Responsibility
Carol Tilt, Mathew Tilling and Robyn Davidson
Conference Name
Conference on Social and Environmental Accounting Research (5th : 2006 : Wellington, New Zealand)
Abstract
Research on companies’ decision to disclose social and environmental information in annual reports and elsewhere has regularly referred to various influences on that decision. In particular, stakeholder groups have been the subject of a number of studies which have shown different stakeholders to be quite powerful in influencing reporting behaviour. Various stakeholders have been considered, including, investors, consumers, employees, NGOs, the media and the community. This study concentrates on one of these groups, NGOs, and provides an investigation into how NGOs engage in activism through highlighting corporate activities using their Web pages, thus facilitating analysis of any subsequent response and reporting by corporations.
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Dissertation Note
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Pdf attached with permission from authors