"Smarter travel @ work": achieving road safety outcomes by reducing workplace travel

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2013

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Bartram, A.

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Journal article

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Journal of the Australasian College of Road Safety, 2013; 24(3):53-56

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The fundamental risk of being involved in a road crash stems not from elements of driver behaviour or the driving environment but rather from exposure to the road system in the first place. Removing people from the road thus has an immediate impact on crashes. It is estimated that for every 1 per cent reduction in vehicle kilometres travelled (VKT),there is a corresponding 1.4-1.8 per cent reduction in the incidence of crashes. As such, interventions aimed at car trip reduction or encouraging the use of safer public transport are being strongly promoted by peak bodies such as the WHO as an effective way of preventing road traffic injury. The ability of workplaces to impact on road safety by reducing car travel has been emphasised in ISO 39001, the new standard in road safety management systems. One of the key safety performance factors an organisation must consider when accrediting to ISO 39001 is safe journey planning: making conscious strategic choices about mode of transport, route choice, and whether to travel at all. Smarter travel @ work is a voluntary travel behaviour change program offered to workplaces by the South Australian Department of Planning, Transport and Infrastructure (DPTI). The program works with workplaces around their staff commute and business travel, looking to reduce single occupant car use in favour of safer, greener and more active travel. By assisting workplaces to reduce the VKT of their staff, smarter travel @ work is contributing to improved road safety, as well as to other transport policy drivers such as reducing transport emissions, reducing congestion and improving use of public transport.

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Copyright 2013 Australasian College of Road Safety

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