Exploiting the liability of foreignness: why do service firms exploit foreign affiliate networks at home?
| dc.contributor.author | Boehe, D. | |
| dc.date.issued | 2011 | |
| dc.description.abstract | Drawing on both a resource-based view of the firm and an in-depth case study, we develop a novel conceptual model that explains under what conditions a service firm may use its international affiliate network to build a differentiation-based competitive advantage in its domestic market. The bank we studied implemented a differentiation strategy by positioning itself as a "South American Bank" and by offering a set of foreign trade services to its domestic clients that were unique at the time of their introduction. Our conceptual model fills a gap in the literature on difficulties in internationalization by explaining under what conditions internationalizing firms may opt for a strategy that seeks to domestically exploit resources and capabilities that have been developed in the course of internationalization. © 2010 Elsevier Inc. | |
| dc.description.statementofresponsibility | Dirk Michael Boehe | |
| dc.identifier.citation | Journal of International Management, 2011; 17(1):15-29 | |
| dc.identifier.doi | 10.1016/j.intman.2010.09.011 | |
| dc.identifier.issn | 1075-4253 | |
| dc.identifier.issn | 1873-0620 | |
| dc.identifier.orcid | Boehe, D. [0000-0001-9816-2347] | |
| dc.identifier.uri | http://hdl.handle.net/2440/84738 | |
| dc.language.iso | en | |
| dc.publisher | Elsevier | |
| dc.rights | Copyright © 2010 Elsevier Inc. All rights reserved. | |
| dc.source.uri | https://doi.org/10.1016/j.intman.2010.09.011 | |
| dc.subject | Internationalization of service firms; Multinational banking; Emerging markets; Liability of foreignness; Barriers to expansion | |
| dc.title | Exploiting the liability of foreignness: why do service firms exploit foreign affiliate networks at home? | |
| dc.type | Journal article | |
| pubs.publication-status | Published |
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